Palmetto Bluff: Brand Campaign Assets

Palmetto Bluff’s brand refresh expanded the existing base campaign, “it never leaves you,” to include a new brand video, print, digital content and other integrated campaign assets. This evolution targeted new audiences, including urban escapees drawn to expansive nature and buyers dreaming of a legacy well lived. Print pieces ran in Condé Nast Traveler, Outside Magazine and Southern Living.

Chief Creative Officer: John Roberts,  Associate Creative Director: Heather Dumford, Script: Findley Strange, Videographer: Justin Smith

Winner: Gold, Charlotte Addys

Digital Assets